In the modern world, having an online presence is vital for any business. Websites play a central role for businesses of all sizes, providing legitimacy, credibility, and the ability to reach a wider audience. This is especially important for small businesses looking to thrive in their markets.
Research by TechReport has shown that 33% of small businesses find website maintenance their biggest headache. So, small business owners face many issues maintaining their websites, such as a lack of coding skills, the need to hire developers and designers, long wait times for website updates, and other challenges.
Luckily, creating a business website has never been more accessible thanks to no-code website builders. Website builders enable small business owners to create professional and good-looking websites even if they don’t have coding skills.
In this article, you will find out how to find the best website builder for your small business based on your specific business needs.
What Is a Website Builder?
A website builder is considered any tool or software that allows crafting websites quickly with no coding skills. The best part is that you can create your website without the help of a developer or a designer. Its drag-and-drop interface makes it easy to insert specific elements and construct your business website yourself.
Most website builders have a number of features that are a goldmine for any small business. For example, they offer search engine optimization (SEO) toolkits and come with a library of website templates, built-in apps, and more.
These features allow small businesses to make their websites more user-friendly, increase website traffic, reach a wider audience, and boost sales and revenue.
Why Do You Need a Website Builder?
Building a business website can be a problem, especially when you are not tech-savvy. Here comes to the rescue a website builder that can make your website live around the clock.
If you are a small business owner, a website builder can bring you tons of benefits, including:
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- No technical skills are required. If you have little or no technical skills, then a website builder is a perfect fit for your business. Website builders are based on a drag-and-drop interface and an intuitive interface, allowing everyone to input text, upload images, and other tasks by clicking and dragging a mouse.
- No design skills are required. Gone are the days when you have to turn to the expensive services of web designers for your small business website. All you need to do is choose a ready-made website template that best fits your brand identity and niche. Alternatively, you can easily create your custom template.
- No large budget is required. Creating a website with a website builder doesn’t require a big budget. There is even a wide selection of free website builder plans you can choose from. Even with the paid options, website builders offer great value for money compared with hiring professional developers and web designers.
- Built-in libraries and applications available. Almost all website builders offer free built-in libraries and applications. They can be effectively used to enhance the functionality of your website.
- No need to wait for months to have your website up and running. Website builders let you have your perfect website in no time. This lets you save more time on other important tasks.
- Flexibility, flexibility, and flexibility. A website builder gives you the flexibility to select from ready-made templates or create your custom design. You can personalize your website by choosing colors, backgrounds, fonts, layout of elements, and more. The best thing is that you can easily make changes whenever and however you want.
Which Website Builder Is Best For A Small Business?
There is a large number of website builders available online. But how can you find that perfect fit for your small business? Well, there is no one-size-fits-all website builder for all small businesses. The ideal choice is based on the specific requirements of your business. To find the best website builder for your small business, consider the factors below:
- User-friendliness: Just because a website builder does not require technical and design skills, doesn’t mean it is user-friendly. While choosing a website builder keep in mind to look for one that lets you add content with a single click, has predesigned templates to choose from, allows for easy modification of templates, and provides easy and fast editing options right from your browser.
- Security: Studies show that 1 out of every 10 small businesses suffer from a cyberattack annually. So, it is vital to prioritize security when choosing a website builder for your small business. With thousands of website builders available, it is hard to find secure and reliable ones. To ensure you have found a trustworthy website builder check it provides secure servers, offers regular backups to prevent important data loss, and guarantees fast and smooth operation.
- Stylish and Convenient Design: Having a neat and attractive website is key for any small business. Businesses with appealing website designs aligning with their brand identity are easily recognizable by customers. Moreover, they help to establish strong connections between the customers and the brand. Make sure to select a website builder that offers ready-made templates with modern design that matches your brand niche and needs, and allows for easy design modifications.
- SEO Toolkit: To increase the visibility of your website and boost your sales, you need to find a website builder that offers built-in SEO tools. An ideal website builder offers services such as creating inviting meta titles and descriptions, URL customization, SSL certification, integration of SEO best practices, and more.
- Value for Money: As a small business owner, you need to be mindful of your spending. So, you need to find a website builder that offers better value for money. Search for features like free packages, free domain options, and other perks when choosing your ideal website builder.
- 24/7 Support: When creating a small business website, it is essential to have a reliable support team, as issues can arise unexpectedly. Not addressing the issues promptly will lead to customer complaints and revenue loss. Ensure that your targeted website builder offers 24/7 support, with a quick response time. Additionally, check whether they offer tutorials and guides to assist you in navigating the platform.
Find the Best Website Builder for Small Businesses
Below we have reviewed some popular website builders for small businesses. You can choose the one that best suits your small business needs. Our guide will help you navigate the key features, pricing, and usability of each platform to make an informed decision.
Webnode
Webnode is a popular no-code website builder that enables you to create a professional company website, portfolio website, and user-friendly eCommerce shop in no time. Over 40 million users have already created their websites with the help of Webnode. The platform can be truly related as the best website builder for small business in terms of ease of use, value for money, security, and design.
The platform offers plenty of powerful features, including:
- User-friendly interface.
- Free domain name for one year.
- Private registrations.
- Secure and reliable hosting.
- Smooth and fast operation.
- Own domain email.
- Ability to create multiple email accounts.
- Modern website templates tailored to any niche business needs.
- Free photo gallery.
- Traffic overview.
- SEO toolkit.
- Free website templates.
- Once-click form creator, and many more.
The pricing is affordable for any small business, starting at $4.50 per month.
Wix
Wix is another easy-to-use website builder suitable for small businesses. The platform can be used for creating both personal blogs and eCommerce websites.
Wix has many great features that can be a good fit for a small business:
- 24/7 customer support.
- Drag-and-drop editor.
- Dropshipping.
- Over 900 designer-created website templates.
- User-friendly interface.
- Easily customizable platform.
- Over 200 built-in applications.
The platform doesn’t provide built-in SEO and other analytical tools.
The pricing is quite affordable starting at $17 per month.
Shopify
Shopify is one of the well-known eCommerce website builders. Shopify is ideal for small eCommerce websites that want to sell through a single seamless dashboard.
The platform has a number of useful features that can benefit any small eCommerce business:
- Multiple dropshipping opportunities.
- Omnichannel sales.
- Ideal for online sales.
- Advanced features for eCommerce websites.
- 24/7 support team.
- Online store editor.
- Free templates, and many more.
The pricing starts at $29 per month.
Squarespace
Squarespace is a no-code website builder that allows you to create websites in minutes. The platform is famous for its modern and attractive design solutions.
The main features of the platform include:
- Attractive modern design solutions.
- User-friendly interface.
- AMP formatting options.
- Added functionality apps.
- Commenting system.
- Multiple contributor availability.
- URL customization options, and more.
The pricing starts at $16 per month.
Conclusion
Choosing a website builder for your small business is not a decision to make in a hustle. With tons of options available in the market with different sets of features, it becomes even harder to make a decision. By conducting detailed research weighing all the advantages and disadvantages of each platform, you can make a data-driven decision. This is the key to finding a website builder that is a perfect fit for your small business.
